Driven by Desire

Posted by Doc
Oct 07 2010

one_angry_man_facing right-flippedChange. It’s what I spend my time thinking and talking about. Whether it’s coaching or training or organizational or individual, change.

And change is hard.

Thinking back to the Plow, there will be varying amounts and degrees of resistance whenever change is occurring. It doesn’t matter whether the change is initiated internally or externally.

The challenge when you’re an agent of change, therefore, is to reduce the amount and degree of resistance. Of course, if you know my IAAM philosophy, then you know that I believe that you can’t cause change or change resistance. Rather you can offer others the information and perspective that you bring to the table, perhaps couched in such a way as to be most influential or persuasive. But when you get right down to it, change must come from within: within the individual and within the organization.

There’s an implication here for those of us who are, in fact, agents of change. The implication is this: our job is not to change people or organizations.

Our job, then, is to help individuals and organizations desire change.

Whoa. That’s a challenge. How do you guide/help/lead one person, much less an organization, to want change, when change is threatening, frightening, intimidating?

Start by understanding the pain points that they live with today. I know this seems simple and obvious, and to a certain extent it is.

Sadly, too often we go in with the attitude “change is coming, so toughen up, and let’s go!”

That doesn’t work.

Think about yourself. When have you been successful in making a change in yourself? For me, I know it’s only when I want to, not when I think I should. Even when I need to, I still have to want to or the change will fail.

Just look at my waistline. 😉 I’m working on it. Ignoring traveling, I’m actually achieving change.  Change in my eating habits and exercise habits and attitude toward food.  Not because someone told me I should.  Not because someone else cares (although they might). It’s because *I* want to change.

So the next time you are sitting in the change agent’s seat, stop and ask the first question: “Why should they care?”

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